How do you measure your return on investment for engagement? How do you know if something truly was a success? This nine-hour online, trainer-facilitated course supports project managers, program leads, and those working in quality improvement to develop meaningful measures for engagement and a practical evaluation framework that demonstrates how engagement supports better decisions.

Deepen your knowledge and refine your skills with a focused look at how to develop meaningful evaluation measures and frameworks for effective engagement.

There is no pre-requisite, though a working knowledge of engagement concepts and practices – notably setting basic engagement and communications objectives –  is expected.  This course will be of most benefit to developing or advanced engagement professionals.

TOPICS INCLUDE:

• Evaluation basics
• Engagement objectives, outcomes, and outputs
• Evaluation criteria: measures, indicators, sources of evidence
• Evaluation question design (qualitative and quantitative)
• Subjective and objective data collection
• Data documentation
• Data privacy
• Data analysis and evaluating objectives
• Reporting on results
• Evaluation frameworks