Designing Engagement Surveys

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Surveys and engagement – like peanut butter and jam – just go together. Unlike public opinion research and informed by objectives, this course is for anyone who designs, implements, or reports on engagement surveys. In this 16-hour course (delivered virtually over four 4-hour sessions), participants can expect to:

  • Discuss when to use surveys and when not to
  • Explore privacy considerations and data collection best practices
  • Explore translating engagement objectives into survey questions
  • Practice survey design
  • Build capacity around compiling and analyzing data
  • Do a deeper dive into engagement report writing using survey data

Here’s what past participants have said about this course:

When people think that designing a successful survey is easy, they’re wrong. There’s a lot more to it.

Engagement Specialist, Calgary, Virtual Academy, April 2022, Designing Engagement Surveys Course

Delaney’s Engagement Surveys course was perfect for our organization. Lots of smart, practical information we could apply immediately, conveyed by seasoned pros in a thoughtful, fun way that made us all eager to put what we’d learned to use. I highly recommend this excellent course.

Participant, Virtual Academy, April 2021, Designing Engagement Surveys Course

There is such a thing as a bad engagement survey. Don’t be that double-barrelled, over-zealous data collection person! We can help.

To learn more, please visit: https://www.rmdelaney.com/training/designing-engagement-surveys/

Designing Engagement Surveys

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Designing Engagement Surveys

This 12-hour online, trainer-facilitated course is a must for professionals who collect information through surveys or polls, or for those who develop questionnaires in support of online, telephone or in-person interviews or focus groups. Participants learn about the conceptual underpinnings of how to design and develop questions for effective information collection, when and how to use this powerful technique and when not to. Participants use their own survey projects to apply their new knowledge, plus use proven industry best practices and DELANEY survey design tools to refine and perfect their survey initiatives. At the end of this course, participants will have the knowledge, skills, and tools to support end-to-end information collection instruments using this technique.

Deepen your knowledge and refine your skills with a focused look at how to design and develop surveys for effective information collection.

There is no pre-requisite, though familiarity with data collection best practices would be an asset. This course will be of most benefit to developing or advanced engagement professionals.

TOPICS INCLUDE:

  • Engagement objectives and surveys
  • When to use surveys and when not to
  • Surveys with other engagement methods
  • Engagement data to support surveys
  • Privacy requirements and considerations
  • Design considerations for survey questions
  • Survey question categories, types and formats
  • Scoping, sampling, and representativeness
  • Organizing, compiling, and analyzing input
  • Reporting results
  • Supervising staff and contractors for survey work
Download 1-page Course Brochure
  • FREE INTRODUCTORY WEBINAR
    1 hour via Zoom
  • Introductory Designing Engagement Surveys Webinar
    April 8, 2024 @ 12 – 1 pm (PST) >> Register For This Webinar
  • May 2024
  • Designing Engagement Surveys
    May 6, 7, 8 and 9
    9:30 am – 12:30 pm PT / 12:30 pm – 3:30 pm ET

How to Register

1. Open the registration form below.

2. Save the form to your computer and fill it out.

3. Scan or email it to brenda@rmdelaney.com and rob@rmdelaney.com

Registration Form

Our Participants Say…

When people think that designing a successful survey is easy, they’re wrong. There’s a lot more to it.

Delaney’s Engagement Surveys course was perfect for our organization. Lots of smart, practical information we could apply immediately, conveyed by seasoned pros in a thoughtful, fun way that made us all eager to put what we’d learned to use. I highly recommend this excellent course.